I spent several days at the Natural Products Expo in Baltimore this past week. It was ground zero for the eco-sustainable/non-toxic/cruelty-free/socially responsible movement. In short, everything Veritey is all about. Manufacturers engaged deeply in the questions surrounding responsible business, and what makes a product "truly good."
Amazing. And inspiring. If you attended this event, you would think that everyone in the world is thinking about ways to do better, be healthier, make good choices to enable people, animals and the planet to thrive. It's a nice bubble to be in for a few days!
But, alas, that's not the reality for the majority of manufacturers. It brought me back to one of the main reasons why Veritey exists in the first place-- to find and support those brands that are fighting the good fight, and not just doing the same old thing every day. I want to give a special shout out to a few products that I found and loved this past week:
1. Savvygreen. Dry laundry powder that reduces environmental impact-- no shipping big plastic jugs full of liquid all around the nation. Just dry powder that gets the job done.
2. Laughing Giraffe Organics. Yummy (REALLY yummy) "snakaroons" that have organic, gluten-free, vegan, non GMO, and raw/unprocessed ingredients. I found them totally addictive.
3. SoapBox Soaps. This company donates one bar of soap for every bar purchased. And, their soaps are cruelty free, gluten free, made in the USA, vegan, packaged with 100% recycled fibers/35% post consumer waste, contain no palm oil, parabens, petrochemicals, phlalates, or SLS.
So this week, I encourage you to find just ONE product that is making a difference. Vote with your dollar for a company that is doing good.
[VeriteyTM and CapidealistTM are trademarks of Amy Ziff dba Veritey Inc. All other registered or unregistered trademarks mentioned are the sole property of their respective owners.]